The History of the Christmas Bauble

The holiday season is a time when we all look forward to adorning our Christmas trees with the most beautiful and unique ornaments. With a fascinating history and an important and established present, Christmas photo ornaments and decorative baubles are worth getting to know.

What better way to understand their significance than by delving into the history and manufacturing process of the Christmas bauble? From the origins of baubles as simple fruit decorations, to their innovative modern-day variations, this blog will explore the evolution of this cherished holiday tradition.

Cardboard Canvas Guide

Cardboard canvases are low-cost and versatile, suitable for a range of creative mediums. Find out everything you need to know to create with cardboard canvas, as well as why you should stock them. 

What is cardboard canvas and what are its advantages?

For hundreds of years, canvases have typically been made from fabric stretched over wood panels or bars. This traditional stretched canvas has been challenged recently, with many now making them out of different materials, such as cardboard, which is considerably more environmentally-friendly than chopping down trees.

Surprisingly, some of the biggest advantages of cardboard vs wood are the cardboard’s superior strength and the tension that can be achieved with the canvas medium – if using the correct material and method.  

The Benefits of Green Manufacturing & Products

When we talk about environmental responsibility in business and manufacturing, we should emphasise the urgency with which organisations need to take action. The time to act is not tomorrow - it’s right now. One way to do this is through green manufacturing and stocking green products.

As green is at the heart of what we do at Adventa, this blog post explores the benefits of green manufacturing, the ways it can be implemented, and the potential benefits of green products for both consumers and businesses. Join us as we delve into the world of green manufacturing and products and share how they can help create a more sustainable future.

What is Green Manufacturing?

Top 10 challenges for personalised gift companies

Personalisation has seen significant growth in recent years, with research estimating that the personalised gift market in the UK alone would reach £1 billion in 2022. This has been supported by customer research, which shows that consumers are willing to spend more on products that can be personalised.

While many businesses have started to take advantage of this recent trend, some businesses are still struggling to understand what personalisation is, how the process works and how they can begin to meet personalisation businesses. Here, we answer all these questions.

What is the personalised gift market worth?

Recent research estimated that the personalised gift market in the UK would reach £1 billion in 2022. While this is yet to be confirmed, the personalisation industry has certainly seen a boom in recent years.

Customer research further supports these sentiments, with data indicating that consumers

Should Your Business Do Valentine’s Day Marketing?

Valentine’s Day is fast approaching, which means that one of the biggest marketing events is too. There can be no doubt about it, the day of love has become a great opportunity to market, sell, and attract new customers.

That being said, is it still as big an opportunity as it was five to ten years ago? And should your business give in to this marketing opportunity, or should you rather continue your successful marketing strategy?

In this blog, Adventa looks at how much Britons spend on Valentine’s and whether it's worth changing your marketing strategy during this period or not. We will also look at Valentine customer activations to try and determine whether you should buy Valentine-specific products to sell to customers.

How Much Do Consumers Spend on Valentine’s?

Valentine’s Day is a big spending holiday all over the world, as the focus is on gifts and

How to Market to Millennials & Gen Z | Photo Business

Millennials and Gen Z are two of the most lucrative and influenceable customer demographics. These customers are spending more than any other generation, and if you haven’t started marketing to these demographics yet, it is time to start.

Millennials and Gen Z are very photo focussed. The rise of platforms like Instagram, Snapchat and TikTok has made images more important than ever. However, Millennials and Gen Z fall into the category of having hard-copy pictures of their childhood, with very few printed photos of their adult lives.

Now, people are turning more to printed images, which display precious moments. In this post, Adventa looks at how to market to these demographic groups in order to capitalise on the photo-focused generations.

Why Market to Millennials and Gen Z?

Millennials and Gen Z hold greater spending power than any generation before

What is Lithography & How Does it Work?

Lithography is one of the most well-known, time-honoured methods of printing. Used for a broad range of printing needs, this medium produces clean, interesting prints and is very popular for these reasons, amongst others.

In this post, Adventa defines lithography and how it works. We will also explore the history of lithography and look at alternative printing methods and how they compare to lithographic prints. Keep reading to find out everything you need to know about lithography.

What is Lithography?

Lithography is a method of printing that is ideal for long printing runs. Often used to print packaging, books, posters, magazines and more, this medium is well suited to a wide range of applications.

The word ‘lithography’ is derived from the Greek words lithos, which means ‘stone’ and graphein,

10 Benefits of Using UK Manufacturing Companies

With quality and commitment becoming increasingly important for businesses and consumers, there is a push to use more UK manufacturers. The “Made in the UK” sticker is becoming a major symbol of quality across the country, which is a trend that has our full support.

In this post, Adventa looks at the benefits of using British manufacturers for your products, parts and more. After reading this blog, you should be able to weigh up these benefits against the rationale of why you are using your current supplier.

10 Benefits of Manufacturers in the UK

There are many advantages of using a manufacturer in the country of your operation, and even more so when working with companies that are held to high UK standards. Below are the ten main advantages of using manufacturing companies in the UK:

1. Improved communication

Working with a supplier in another country

Advancements in technology have increased the range of photo printing possibilities available to us. When it comes to printing anything, be it special memories, work projects or artwork, it’s crucial to understand the different types of photo printing methods so you can choose the right solution for your needs. In this post, Adventa explores the various types of photo printing, and the options best suited to different applications. 

What Does Photo Printing Mean?

Photo printing involves the process of transferring an image onto different materials, such as paper, canvas and clothing, using specialised printers. This allows an individual to create copies of images and display, preserve and share them with others. 

Types of

Pros & Cons of Sourcing Products From China

Updated 28/03/2024

Over the past few decades, China has grown as an economic powerhouse, with many international companies sourcing products from there. However, between the pandemic and rising political tensions, many UK companies are cutting ties with China, according to the Confederation of British Industry (CBI).

Whether you’re an established company or a new entrant to the market, it’s worth considering whether it’s better business to import from China or whether the outsourcing of products has become too much of a hassle. To help you with this, we’ve listed the pros and cons of sourcing products from China.

Cons of