As online shopping becomes increasingly popular, the death knell of the physical retail industry might be expected. However, the industry is tenacious and innovative, and alternative models are being considered and implemented across the globe.

Experiential retail is one of the new forms of retail that has popped up in recent years. But what is it, and what does it offer businesses and consumers? In this post, Adventa explores the concept of experiential retail, how it works, what it costs, and which retailers are doing it well. Keep reading to understand what experiential retail is.

What is Experiential Retail?

Experiential retail, also known as “retailtainment”, is a marketing strategy in which a physical retail store offers its

Best Trade Shows for Retailers Around the World

Trade shows are an excellent space to focus on sourcing, networking, lead generating and more. Expos are where industry leaders determine and define trends and professionals learn more about their industry before adding new products to their inventory. With this in mind, Adventa has made the ultimate list of international trade exhibitions that provide retailers with excellent SKU opportunities and much, much more.

20 Best Trade Expos

There are trade exhibitions for just about every industry under the sun, and they’re hosted across the world. This list of trade shows covers many product categories and countries, but only includes the best of the best. For each of these expos, we have listed when and where the upcoming trade fair will take place, how many exhibitors will be present, the main product

How To Package A Canvas 

Updated 31/03/2023

Wondering how to package a canvas quickly and easily while providing it with enough protection to make any journey safely? Adventa explains how to package and ship a canvas painting so that it arrives at your customers' door undamaged. Find out more and buy canvas and packaging below. 

Packaging and shipping canvases

Brand sentiment doesn’t end once a customer hands over their money. A seller's job isn’t done until the customer has the product in their hands and is happy.

That's why we've designed the QuickPro Mail Safe Packaging to guarantee that your canvas art will be delivered to your customers safely and securely. Shipping art is almost, after all, an art form itself, and we want yours to be successful and your customers happy!

What are flat boxes?

Flat boxes refer to boxes that haven't been built yet. All our art canvas boxes come unassembled (or flat), but don't worry, the 'fold and lock' function means your boxes can be ready for shipping within minutes, without the need for packing tape or special tools.  

The compact design of flat boxes also means you’ll save on shipping costs, whether you ship them flat or in their completed form, as they fit snuggly around the canvas. 

How to package a canvas

This stress-free box is straightforward to build, so if you are making canvases in large volumes, then it's ideal. Just follow these instructions:

• Lift the lid upwards and over.
• Slide the lid's tab into the slot at the front of the box.
• The box is then ready for labelling & dispatch. 

Why buy your canvas packaging from Adventa?

If you're looking for cost-effective packaging boxes for canvas prints that are easy to assemble and dispatch for your production staff, look no further than the QuickPro ArtWrap Mail Safe Box from Adventa.

The extra side supports keep canvases safe from crumple zones and promise durability thanks to their thickness. No need for protective packaging like bubble wrap - the thick cardboard and clever design provide maximum protection.

The side of the boxes has been designed so that the three smallest boxes can hold multiple canvas sizes. Either pull over the flaps flat to hold the largest size or fold over into a square tube to create thicker sides for the smaller sizes.

This economical packaging box for canvas prints is ideal for swift packaging and sending your customers prints safely so they can hang their memories easily.

Canvas packaging FAQs

Do you still have questions? Here are the queries we get and answer most regularly:

How do I post a large canvas?

We provide canvas packaging of varying sizes, so all you have to do is order the size appropriate to the size of the canvas you plan to create and dispatch to your customers.

The outer box is big enough to enable a 3.9cm thick canvas to lie neatly and securely within the box. Here’s a full list of sizes and product references we can supply:

• BXMS8 - 8x 8 & 8 x 12
• BXMS16 - 16 x 20 & 16 x 24
• BXMS12 - 12 x 16" & 12 x 18"
• BXM12S - 12 x 12" 

Why does our packaging design work so well?

The QuickPro Auto Canvas and Mail Safe Packaging are designed for rapid production with its semi-automatic machine, ensuring efficient packaging techniques. Premium quality corners are guaranteed every time, which makes us stand out in the manufactured art community.

What type of packing materials are recommended for protecting a canvas painting during shipment?

We recommend using durable packaging materials to ensure the superior "can't sag" properties of the canvas are maintained. The lightweight and compact nature of our packaged art makes it easy and safe to dispatch.

Do I need to worry about size and weight restrictions?

The lightweight and compact design of our packaging makes it suitable for shipping, and they comply with standard size and weight restrictions imposed by most shipping services.

When shipping artwork, how can you guarantee safe shipping?

Both the QuickPro Auto Canvas and Mail Safe Packaging are designed for durability. The black backboard accessory (QPB812) contributes to climate resilience during shipment. The engineered packaging also boasts extra strong side supports that keep the canvas safe from crumple zones. So whether you’re shipping fine art or your business's most recent offering, our packaging can ensure maximum protection for your canvases.

Adventa highlights how personalised equipment helps businesses connect with their remote workers while providing what’s needed for effective working.

Adventa is committed to reducing our environmental impact and continually improving our environmental performance as an integral part of our business strategy and operating methods. With the focus of the environment and climate change in the news we understand it is our corporate responsibility to put measures in place to help reduce our negative impact.

There are 3 key areas we have focused on:

Products and Packaging
- Striving to reduce the volume of waste per completed product. For example, our retail packed bauble has gone from 36 pieces of plastic to none in the space of one year! To do this we are currently researching ways of using alternative types of protective packaging and endeavour to use FSC certified card and paper wherever possible. For example, we have now switched to using FSC recycled void fill paper in boxes. We are also striving to achieve

Adventa experiences market growth in the US with their unique range of blank print products. To celebrate we are happy to announce the relocation of our American office
Based in New Jersey you can now find us at:

100 CHALLENGER ROAD
RIDGEFIELD PARK
NJ 07660

This larger office space is a great way for us to meet with our US customers and demonstrate new product ranges, with appointments available via advance booking. We can now discuss the needs of all our customers face-to-face too!

Located just off the I-95 and only 16 miles from EWR or 25 miles from JFK it is easy to access and has the Hilton Garden Inn on the doorstep for anyone travelling.

Here is a sneak peak of inside:

Adventa, formerly known as Innova Mill was founded in 1983 and is run by brothers Mark (Managing Director) and John (Sales and Marketing Director). Based in Mid-Wales, UK, Adventa has grown and developed into an organisation that is committed to innovation, automation and quality products that have been distributed to customers in every continent of the world! To help provide the best possible service Adventa is always growing and developing, with biweekly product development meeting (totalling an astonishing 480 hours per year) we like to challenge the ‘norm’ to ensure the best products are always available.

Not only have we tackled the global market but in 2015 we expanded over the pond and set up a warehouse in New Jersey, and we are currently expanding our UK Warehouse so we can accommodate 896 pallets at one time.

As the company grows so does our client bases, due to this we have expanded our teams to help keep up with demand, provide a high quality

Vision Wall Makes an Impact in Support of Local Artist

During February, the Adventa, acrylic poster frame – the Vision Wall, will be creating an artistic impression at a local exhibition being held at the Newtown Library in Powys, Mid-Wales.

The exhibition features a collection of pictures from a local, and very talented artist, Rosie Robinson, who sadly recently passed away.

We are delighted to have supported the exhibition with a range of our picture frames to highlight Rosie’s wonderful paintings in a professional and impactful way comments John Morrish, Sales & Marketing Director. 

These poster frames are the latest concept for large, modern wall art. Contemporary & stylish, these wall mountable acrylic frames stand out from the wall and allow prints

High Gloss for High Quality Results

Check out our new range of large Glass Mounts

Coming in a range of large sizes these premium Glass Mounts look great on any wall. With a contemporary black glass border this stylish frame will give a luxury look to any image and adds class to any home or business.

This patent pending design takes just 5 seconds to create, and is really easy to make, no machines or specialist knowledge required.

Using 4mm thick toughened safety glass this durable frame is strong and offers longevity and quality.

The new large sizes available are:

Glass Mount 12 x 16